Color Blog
Plain-English guides to color — theory, schemes, palettes, psychology and codes. When you’re ready, build your own with the palette generator.
Basics · 5 min read
Color Theory Basics: A Beginner's Guide
The color wheel, hue/saturation/lightness, and warm vs cool — the foundations behind every good palette.
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Basics · 6 min read
Color Schemes Explained
Monochromatic, analogous, complementary, triadic and more — the classic color harmonies and when to reach for each.
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Guides · 6 min read
How to Choose a Color Palette
A practical process: pick a base color, apply the 60-30-10 rule, add neutrals, and check contrast for accessibility.
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Guides · 5 min read
Color Psychology & Color Meanings
What each color tends to communicate, and how to use those associations in your brand and design.
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Basics · 5 min read
Hex, RGB & HSL Color Codes Explained
What #FF5733, rgb(255,87,51) and hsl(9,100%,60%) actually mean — and which format to use when.
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